About Brand Owner

Hello, I'm Roberta, the heart and soul behind Everyday by Roberta brand. From the very beginning, the world of arts has been my playground. I started ballroom dancing at the age of 6, attended art school, and explored a myriad of art forms. The burning desire to create has been my lifelong companion, leading me to pursue my dream to study fashion design at the prestigious Istituto Marangoni university in Florence, Italy.

My journey took me to work with brands like Attire the Studio and Society Collective, leaders of sustainable and thoughtful fashion. It was during this time that I knew I wanted to contribute to fostering the principles of sustainability in the fashion world, all while nurturing my dream of creating something truly extraordinary.

Few years after my graduation and working with different brands, which rewarded me with unique experiences and hands-on knowledge, I returned to my family's business where babies and children became the inspiration of my brand. And there, Everyday by Roberta was born. The brand is a reflection of my deep passion for creating unique and comfortable clothing for your little ones, whether it's for their bath rituals, cozy time at home, bedtime snuggles, or beach adventures. This journey was a true challenge as I embarked on it entirely on my own. I visited several textile fairs in Europe and the United States trying to source the best-possible fabrics, made countless samples and fittings that didn't always go as planned. Yet, with every mistake, I learnt something new and found inspiration to keep pushing forward.

Today, I am immensely proud to introduce Everyday by Roberta to you. Our products are crafted with exceptional quality fabrics, ensuring durability, coziness, and that special touch of exclusivity. Everything we create is born from a place of deep respect for nature, and it's all meticulously handcrafted in a small studio in Klaipeda, Lithuania. With Everyday by Roberta, I aim to make your children’s every day special and comfortable, because I believe in clothes that feel good to be in. Every touch on the skin becomes important when it comes to our little ones. I want you to be enveloped in naturalness, care, and the warmth of this handcrafted quality.

This journey is fueled by passion, therefore I hope you'll love our products as much as I do. Thank you for considering Everyday by Roberta, your support means the world to me.

With love,

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